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User Characteristics in Explainable AI: The Rabbit Hole of Personalization?

Robert Nimmo, Marios Constantinides, Ke Zhou, D. Quercia, Simone Stumpf
University of Glasgow, Nokia Bell Labs
International Conference on Human Factors in Computing Systems (2024)
P13N Benchmark

📝 Paper Summary

Personalization (P13N) User modeling Explainable AI (XAI)
An empirical study with 149 participants reveals that most user characteristics—such as gender, experience, and personality—do not significantly impact the understanding of or trust in AI explanations.
Core Problem
XAI research increasingly attempts to personalize explanations based on fine-grained user characteristics (like personality or gender), assuming this improves user understanding and trust without sufficient empirical evidence.
Why it matters:
  • Designing personalized XAI systems adds significant complexity and cost; if user characteristics don't matter, this effort is wasted (the 'rabbit hole').
  • Prior work suggests links between traits and XAI reception, but findings are inconsistent, and no large-scale validation has confirmed which traits actually necessitate personalization.
Concrete Example: A system might try to present different explanations to a 'neurotic' user versus an 'open' user. This paper suggests such differentiation is likely useless, as the study found no link between most traits and engagement or trust.
Key Novelty
Critical Empirical Re-evaluation of XAI Personalization
  • Conducts a controlled user study (N=149) explicitly testing the relationship between detailed user traits (Big 5 personality, age, gender, experience) and XAI outcomes.
  • Provides negative evidence against the prevailing trend of 'micro-personalization' in XAI, suggesting that generic good design matters more than tailoring to specific user profiles.
Architecture
Architecture Figure Figure 1
The Explanatory Debugging Interface used by participants.
Evaluation Highlights
  • Study included 149 participants recruited via Prolific, engaging with a toxicity classifier model (Detoxify) achieving 98 AUC.
  • Analysis revealed that of all characteristics tested, only Age and Openness (personality) had any statistical association with Actual Understanding.
  • Other factors—Gender, AI Experience, Extraversion, Agreeableness, Conscientiousness, Neuroticism—showed no significant relation to Engagement, Trust, or Understanding.
Breakthrough Assessment
5/10
While not a technical breakthrough, it provides a valuable 'correction' to the field, warning against the unproductive direction of hyper-personalized XAI based on demographics.
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